Jeff Adelson-Yan
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Co-Founder & Managing Partner
Levelwing Media LLC
Jeff began his career in Internet media in 1997 and since that time has been passionate about the space, its development and growth, obstacles and innovations, and the future of this powerful medium. In 2002, Jeff co-founded Levelwing Media, growing the agency out of a 450 square foot New York apartment into a multi-office agency serving global clients. He is deeply versed in most aspects of digital media including search engine marketing, organic search optimization, social media, digital video, and web analytics. Throughout his career, Jeff has worked with several Fortune 500 companies including Procter & Gamble, Johnson & Johnson, Microsoft, Humana, Viacom, Yum Brands, and Darden Restaurants. Prior to Levelwing Media, he held strategic positions in product management, sales and business development with Coolsavings.com (now Q Interactive), a pioneer in the lead generation space, Yo!, a collaborative filtering technology company, and Brown Management Group.
Recognized as an industry authority, Jeff has been a featured speaker for “Meet the Marketer” and “The Performance Interviews.” A repeat university lecturer, his writings have appeared in various publications, and he was selected to the Final Round Judging Panel for the Effie Awards competition. He is a member of the Ad Council for the Association of Downloadable Media and is a certified Google Adwords Professional, Yahoo Search Ambassador, and Microsoft adExcellence Member. He holds a B.S. in Psychology from Western Kentucky University where he serves on the Professional Advisory Committee to the School of Advertising, and has earned the Award of Achievement in Web Analytics from the University of British Columbia.
- Steve M. Parker Jr.
