International Tourism Board (name withheld)
This international tourist destination is a favorite among affluent travelers. While it has continued to endure as a leader in the category, it has extensive competition from neighboring destinations.
Challenge:
Levelwing replaced incumbent agency and was tasked with increasing destination print guide requests, utilizing a flat budget from previous year.
Results:
- Levelwing drastically improved click-through rate by more than 179%
- Lowered the cost-per-guide request by $43.99
